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Interview with Merrill Halpern, AVP Card Services,  the

                       United Nations Federal Credit Union (UNFCU)


             The United Nations                                                       members on how to best
             Federal Credit Union                                                     protect their cards and make
            (UNFCU) is familiar to                                                    security a priority. We like
             most people working in                                                   other international banks
             the United Nations and                                                  therefore, experience fraud
             also in the different UN                                                 because our payment cards are
                         worldwide.
             agencies 	                                                               used all over the world.
             Recently, UNFCU made
             the headlines in the                                                     You have probably heard that
             United States because                                                   thieves use "skimming", a
             they were the first                                                      device to copy the number of a
             financial institution to                                                credit card. If there is skim-
             introduce credit cards                                                   ming taking place in New
             with a personal identi-                                                  York, for instance, basically
             fication number (PIN)                                                    we and other financial institu-
             code and a chip. You may                                                tions suffer from it. As a result,
             think that this is nothing                                               we said to ourselves that if we
             to be proud of, because in                                               were to implement a PIN card,
             Europe we have used this                                                 not only could we increase
             system for a long time.                                                  acceptance from our members
             However, in the United                                                   and encourage them to use our
             States it is just starting to                                           credit cards, but we would also
             make a difference. The                                                  be able to bolster members'
             key person is Merrill                                                   security and cut down on
             Halpern, a well-known  accepted outside the United  of these unattended machines  fraud, because more cards
            figure in financial circles.  States, and particularly in  where they required a chip and  would be subject to this
             He simply loves working  Europe" -- where we have  PIN code." That's how it  additional PIN authorization.
            for UNFCU because it's  thousands of members.    started. We had already
             such a unique place to                          observed that, even though we  We have known for some time
             work. It's like a mini-UN,  In Europe, for security reasons   have provided a great credit  that we wanted to do this and
             meeting people from all  they need to see a chip with a  card with many special  we had approached many
             over the world --  and  PIN code. In the United States  features, why were people not  commercial companies over
             making the international  it's normal to present a card   making more use of it? It is all  recent years. We were told,
             staff happy and satisfied   with a magnetic stripe  about convenience.   however: "It sounds great and
             through the services  (depending on the merchant)                        we would love to work with
             offered by UNFCU. We  to see if the signature matches.   Well, everybody carries lots of  the credit union for the United
             met Merrill Halpern in  In Europe and in other parts of  credit cards and they end up  Nations, but you have far
             New York.               the world in particular, that  using the one that works. So, if  fewer card holders than mega
                                     transaction goes online and the   there is one card that I cannot  international banks and your
             Q: UNFCU is the first  PIN entered by the card holder   depend on, I'm going to use  volume of transactions is far
            financial institution in the   is verified against the PIN  the one that comes from a  too low. Therefore, for these
             United States to launch a   encrypted in the chip to make  local bank instead because it  reasons we are not as compel-
             credit card with a PIN  sure that it corresponds.   has the chip and PIN functio-  led to work with you."
             code. Could you tell us                         nality.                 UNFCU kept going because
             why you decided to do  We had members who became                         we needed to find a solution.
             this?                   frustrated with small transac-  By the same token, in the
                                     tions, which they could not  United States we are held back  After a long search we found
             The chip and PIN card functio-  pay with their magnetic stripe-  by the magnetic stripe authori-  Gemalto. They are a leader in
             nality is very widespread  only credit card. For example,  zation. The merchant has to  payment card security and
            throughout the world -- except   we have heard a lot of stories  check that the signature  very big outside the United
            in the United States. The first   about the French railway  corresponds and identify the  States. Moreover, they were
            recognition of a potential  system -- particularly, paying   customer. We know that there  also interested in getting a foot
             product gap, we needed to   your fare when you want to  is a lot of fraud going on  in the US market.
             consider came from our  travel. People said: "We were   worldwide and as an  Furthermore, because we are a
             members who told us: "I'm a  travelling on the weekend and  institution, like many financial  nimble organization focused
             credit union member. I like   could not get out of the train   services providers who  on turning ideas into reality
             your services, but there is just   station to a bank. The only  operate globally, we are  whenever possible, they loved
             one problem and that is that  terminal where you could pur-  exposed to it. For this reason,  the idea of working with
             your credit card is not always   chase your rail-card was at one   we regularly inform our  UNFCU. So that's how it all
                                                                                     started!
                38 3 2010 Diva

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