Page 17 - India's 10 Best Tour Arranging Companies For 2019

machines, and through its initiative Secret behind Thomas Cook’s executives, women travellers
aims at supporting more than 150 Success to the Silvers/Gen S segment.
dialysis centres across rural India The opportunity and potential
with poor or no dialysis facilities. Thomas Cook is today synonymous for travel is burgeoning with
The brand has an enduring belief with travel. Thomas Cook was the increased disposable incomes and
that the Company exists not only inventor of the world’s first holiday the clear consumer shift from a
for doing good business, but package way back in 1841, also the saver to a spender; added to this
equally to do good for society. As a first travellers cheques, introduced is emerging segments like Middle
result of this holistic vision, aimed the world’s first hotel coupons and India’s Regional Tier 2 & 3 source
at achieving long-term stakeholder the first travel brochure/guides. The markets. With its constant customer
value creation, there is a seamless brand has hence been a true pioneer data and analytics highlighting the
integration of its CSR efforts with of travel. significant and growing business
the pursuit of business excellence opportunity of travel, the Thomas
in a mutually beneficial manner. In today’s stress and routine of Cook India Group has been ahead
everyday life, people look forward of the curve in seizing blue-
The Company’s focus on to travel experiences to escape ocean potential with the delivery
innovation has pushed the envelope and recharge and rejuvenate of its innovative travel related
for the industry creating a strong themselves. The world is becoming products and services to delight its
impetus towards introduction of cash rich but time poor. Travel has consumers.
new concepts and customer-centric hence become a non-negotiable
products and services towards and this is across demographics/ Featuring the Future
making the sector future-ready. age group, be it young students/
Millennials, families, corporate In its journey of excellence,