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The second type of website is the E-commerce websites are gaining Understanding what variables to

lead generation website. popularity online. With platforms measure and track is where the

like Shopify, it’s easier than ever to challenge usually arises. We at Java

Lead generation websites are great set up an online virtual storefront. Logix help customers build websites
at engaging potential customers Whether you sell physical goods that deliver on their expectati ons,

and pre-qualifying leads. or coaching services, e-commerce budgets, and experti se. We also
websites are the way to go. equip the business owner with the
What makes a lead generation knowledge needed to monitor and

website more complex is it often Keep in mind that e-commerce be able to give acti onable insights

has a sales funnel incorporated. websites are more complex and about their website ad business
The sales funnel typically takes the require a higher level of experti se; goals.
potential customer on a buyer’s additi onal security and compliance

journey in which the prospective requirements need to be taken Preston Martelly is co-founder of Java

customer gets to know, like, and into account. But don’t let this Logix, a full-service digital marketi ng
trust your business. discourage you, once you hear the agency in Canada. He helps coaches,
ka-ching sound, you’ll be hooked. consultants, local businesses, and
The good news is that you can non-profits around the world grow

upgrade your existing portfolio Customers can benefi t from your their brands and create a steady fl ow

website to a lead generation e-commerce website to: of qualified leads online. He works with

website by adding one or several a team of super-talented marketers
sales funnels for each product/ • Buy your product/service who have the technical and creative

service or offer you have. online using a credit card know-how required to dominate your
• Book a paid appointment competitors in the digital world.

With a lead generation website, • Buy online coaching or

here are some examples of what is course He understands the struggle most
possible to help your business grow: entrepreneurs feel. You hear it every
Recommended platforms to day, and you know you need to be

• Collect Name, Email, Phone build your e-commerce website online to thrive in today’s market,
• Book Free Appointment are Shopify, Wordpress and but you lack the directi on, skills, or
• Message/Chat BigCommerce. time to build your online presence. He

• Inbound Phone Call enjoys working with entrepreneurs to
• Register For Webinar If you are on the fence about setting strategize and develop an acti on plan

• In-Person Meeting up an e-commerce website, contact to get them to their business goals.

me and I can get you started. Along with the Java Logix team, he
We recommend WordPress or possesses the skills to execute every
Clickfunnels to build your lead Tip: step. He can help with a professional

generation website. They are both logo for your brand, or fully optimize

straightforward and simple enough What gets measured gets done. your website; he can create promo
to navigate. videos, social media posts, or help
One of the biggest advantages of drive clicks to buy your service. Our

Think of your lead generation the online world is the ability to data-driven strategies are predictable,
website as your best salesperson; track just about every step in the measurable, and scalable so that every

your website is able to engage process. minute or dollar spent on marketing

complete strangers and hand them has an intentional outcome.

off to you to close the deal and With free tools like Google

collect payment. Analytics, there’s no cost barrier If you need help taking your business
as to why a business owner should to the next level, contact Preston to
E-Commerce Website not know about the performance of schedule your fi rst strategy call.
their website as well as what areas
Great for selling your products and to improve.
services to a global audience.

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