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MARKETING



     GLOBAL TASK FORCE MEETING



     The industry focused global task force
     meetings were held at Omron, Kyoto
     H.Q. from June 3rd ?  June 5th. The
     task force meetings were an excellent
     opportunity to bring together the
     100+ global task force members and
     update one another on the valuable
     ongoing opportunities for each WP.
     The meetings offered an opportunity
     to share and discuss new technologies
     and other ideas from the global task
     force members on the 8 EM C- focused
     industries. Here is a snapshot of what
     our EM C- focused industries are
     working on:
     ATE is focusing on two products:
     ultra- fine EFC pin- block solution,
     and the expansion of the T- module.
     The focus is to develop new customers
     and applications using EFC products,    on M akita. EM C?s power tools are
     implement promotion activities          also focusing on new products         Robotics is focusing on four target
     utilizing new value such as the                                               functions including: multi- function
     T- module, and to expand existing       including the wall scanner (M akita   hand, 3- D perception, predictive
     business by cross- selling products and   only) and hammer- drill proximity   maintenance, and
     leveraging success stories.             sensor, open to all customers.        downsizing/ weight- saving of robotic
                                                                                   arms. The focus within these four
                                             PV Generation System is focusing
     Automotive Components is currently      on the development of two new         functions is to determine the growth
     focusing on the integration of see      products, one device and one          rate, macro trends, and customers
     through paneling (STP) and aerial       module. The device is a low heat      interest levels to combine EM C?s
     projection/ display to add customer     100A and 200A relay; the module is    strength of ?devices x logic? to create
     value for heads up displays (HUD) on                                          proofs of concept as a key action
     vehicle dashboards.                     a PCB rapid shutdown module for       plan.
                                             PV generation systems.
     E- Sports is focusing on several                                              Smart Home &  Building is focusing
     different focus products including the   Respiratory is currently working on   on applications to provide safety,
                                             changing its focus from oxygen
     B3KL and the D2FC. The B3KL slim        concentrators, e- flavor, and         comfort, and wellness into the home
     mechanical keyboard switch with         smart- inhaler/ nebulizer (SIN) to    and work life of its customers
     RGB capabilities is targeting PC        oxygen concentrator, smart- bed,      including smart bed, thermostat,
     gaming laptops and the new version                                            HVAC, and other at- home or
     of the D2FC, silent switch and          and breath detection (as function).   in- office appliances. This focus is one
     double- click fix, to increase market   This focus industry is currently      of the primary goal applications for
     share.                                  working on developing four            sensors and sensor technology,
                                             products which include: digital
     Power Tools focus is to build strong    differential and digital gage pressure   including the environment sensor,
     relationships with companies outside    sensors, water- , resistant barometric   thermal IR, air quality, and pressure
     of M akita for the DC brushless trigger   pressure sensor, combination flow   sensor.
     switch while still maintain large focus    and purity sensor.
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