Page 9 - It’s a Man’s World Visual ^0 Merchandizing Guide (1)_Neat
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A VISUAL MERCHANDIZING GUIDE
■ Ensure you have current merchandizing materials such as shelf talkers so the client clearly
understands the display message.
■ Ongoing daily maintenance is as important as the initial setup of your display. As clients buy
throughout the day, the display must be adjusted to always be inviting. Empty shelves do not reflect a
prestigious brand.
■ Add complimentary props or merchandizing materials that support the products.
■ High inventory: Ensure your display is well stocked.
■ Low inventory: Keep all products pulled forward towards the edge of the shelf.
■ Add additional facings of bestselling products.
