Page 23 - Stakis Consolidated Teaching Note
P. 23

Products




                 The products (hotels, casinos, and nursing homes) had an
                 inherent strength but needed to be reassessed.  On the

                 other hand, the poor positioning of the Country Court

                 Hotels was damaging the Hotels Division. As a result, it

                 would be reasonable to classify the products as a small
                 positive contributor but moving in the direction of a

                 negative contributor.



                 In 1995 the products should be re-classified as positive
                 contributors.












                          POSITION AT 1995                                  POSITION AT 1990
                                                                +
                  +
                                   P
                                   R                                                P
                                   O                                                R
                                   D                             -                  O
                  -                U C                                              D U
                                   T                                                C T
                                   S                                                S
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