Page 50 - Stakis Consolidated Teaching Note
P. 50

1991          3,255

                         1992          3,718

                         1993          3,688

                         1994          4,056




                 By 1991 publicly quoted companies had experienced an

                 11.8% increase in their room numbers over their 1988
                 levels. This was probably at the expense of the unaffiliated

                 privately owned individual hotels which had experienced a

                 10% decrease in room numbers over the same period.
                 Small hotels do not have access to the same economies of

                 scale or  sources of finance available to their larger

                 competitors.







                 6 : ENVIRONMENTAL APPRAISAL



                 Both the internal and external environments should be

                 assessed.  and some prioritisation of issues attempted.


                 During much of  the 1980s interest rates  were relatively

                 low and borrowing was encouraged by the banks. Property
                 values rose to very high levels, especially in the south of

                 England, and the perception of many businessmen was

                 that investment in property could not lose.  The property

                 crash when it came endangered many businesses that had
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