Page 7 - booklet Mass Media
P. 7
Greenpeace Canada- print ad - Don’t Suck the life from our Oceans -
https://toni-marino.com/greenpeace-plastic-straw-campaign/
Primary Purpose: To show damage caused by plastic straws.
Secondary purpose: Save our habitats.
Main Idea: We need to eliminate the use of plastic.
Visual techniques: Giving a voice to a fish, turtle and bird.
Sound techniques:
Graphic techniques: Use of only 7 words “Don’t suck the life from
our ocean”.
Values: Environment
Bias:
Propaganda:
Impact on audience: Rethink use of plastic straws
