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The multimedia presentation contains the exact same information as the original

oral presentation, but it also:
Visually represented the statistical data in two ways to help the audience

remember and utilize it: with a chart and with a list.

Utilized color, bullets, and animation to keep the audience's attention.
Displayed two titles to help the audience follow the "point." The first was

"Should We Build in California or Alabama?" and the second was "Why We

Should Build in California."

In addition to these benefits, multimedia can allow you to require audience

involvement. When delivering an oral presentation without any multimedia, many
speakers attempt to engage the audience by conducting a question and answer

session or addressing individuals. The problem is that this does not guarantee any

level of involvement from every member of the audience, especially if the audience
is large, and it can make shyer people feel "singled out."

Multimedia can address each person and, when presented on a specific PC, can
engage a person directly without making him or her feel "singled out." This means

that you can:

Keep the audience's attention better
Increase retention through application

Limit the "droning" effects of spoken presentations

Charts, Graphs, and Diagrams

Charts, graphs, and diagrams are great ways to illustrate otherwise dry information;

easily integrate into multimedia presentations; and can help demonstrate the
connections between your various statistics. Nevertheless, there are appropriate

times and effective ways to use certain types of charts, graphs, and diagrams, and,

when given a specific data set with specific connections, it is important that you
choose an appropriate one.

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