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4. Highlight a Nonprofit You Support

Charitable actions and giving back can have positive impacts on your business’s

reputation. While most YouTube cards prioritize driving new leads and sales (which are
smart decisions), some businesses produce entire videos dedicated to highlighting

nonprofits, accompanied with a donation card at the end.

Charitable actions can improve a business's reputation and can be especially powerful

for small businesses in tight-knit communities.

Final Thoughts

On social media, interactive content is becoming essential to capture users’ attention,

and YouTube cards are designed to do just that. They can drive specific actions or add

more depth to your video. Because videos are dynamic and engaging on their own, cards
serve as a fantastic touchpoint that will appeal to users and help you build rapport.

Whether you’re sending viewers to your blog to learn more or using a poll to make your
videos more interactive, YouTube cards are strong tools for marketers.