Page 7 - Setting the Stage - Strategic Plan through 2024
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6 STAGES - STRATEGIC PLAN THROUGH 2024 STAGES - STRATEGIC PLAN THROUGH 2024 7
2 Activate The Gordy as a hub for
theater in Houston
STRATEGY #1 STRATEGY #3
Develop enrichment programming, activities and Develop and deliver alternative programming that
events that create a welcoming gathering place expands our traditional producing model.
for artists and audiences.
Tactics
Tactics • Create a task force to explore alternative
• Create a program for use of space by other programming.
theater organizations and artists.
• Curate lobby experience by production.
• Develop pre-performance discussion program. STRATEGY #4
• Develop a speaker series that would appeal Provide access and engagement opportunities
to artists and audiences. for Houston youth.
Tactics
• Hire an Education Director.
STRATEGY #2
Share space, tools and knowledge with regional • Extend Young Artists Conservatory
engagement via year-round programs and
and national theater-makers.
ongoing follow-up with past participants.
• Partner with theater arts education
Tactics organizations.
• Host workshops and seminars for industry
professionals. • Create a youth ambassador program.
• Further develop loan program for production
assets.
• Host local and national industry convenings.
