Page 23 - AJMAN TOURISM PR REPORT - April 2025

4/30/25, 10:20 AM Ajman Department Of Tourism Development Signs Cooperation Agreement With German Company Schauinsland-Reisen To Boos…
Mr. Eken also praised Ajman's tourism potential, stating:“We are delighted to be part of this
valuable cooperation. We believe this partnership will open new doors for German and
European tourists to discover a unique destination like Ajman, which blends authenticity with
modernity and offers warm Arabian hospitality.”
This agreement comes as part of a series of initiatives launched by the Ajman Department of
Tourism Development this year, including the establishment of a new representative office in
the Federal Republic of Germany. This office was unveiled during the department's
participation in ITB Berlin 2025, one of the world's leading tourism exhibitions. The new office
aims to strengthen connections with international partners, explore tourism and economic
cooperation opportunities, and coordinate promotional campaigns more effectively and
directly with targeted markets.

Ajman has witnessed significant growth in visitor numbers in recent years, driven by
continuous investment in the development of tourism infrastructure, provision of diverse
accommodation options, and expansion of cultural, environmental, and sports programs that
enrich visitors' experience.

The Cooperation Agreement with Schauinsland represents a major step forward in building
long-term strategic partnerships, aligned with the Emirate's broader economic vision and its
commitment to achieving sustainable development goals.

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