Page 105 - MOE ENGLISH PR REPORT - AUGUST 2024

9/3/24, 12:35 PM UAE announces telemarketing laws: $40,800 fines for cold call rulebreakers, what time can you be contacted, block advertisers - …
outlined in the Cabinet Resolution through various oversight methods.

SCA will also establish a platform for the general public, including investors and community
members, to file complaints if they receive unsolicited marketing calls that violate the

regulations set by the Cabinet Resolution or any other regulations issued by SCA.

She added that SCA has issued a circular to all businesses, highlighting the importance of
obtaining its approval before marketing their own services or the services offered by their

clients via telephone.

This measure aims to identify a list of approved companies authorized to engage in
telemarketing and aid SCA in monitoring their adherence to regulations and standards.

She clarified that acquiring approval will be a simple and convenient online process.

Companies will be able to secure the required approvals within a short time frame. This
encourages them to obtain required approvals and fulfil legal obligations in this regard.

Mohammed Al Ramsi, Deputy Director General (DDG) of the Telecommunications Sector at

TDRA, said: “Cabinet Resolutions have been issued to establish clear boundaries and
regulations for companies engaged in telemarketing.

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