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255REFERENCES

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127 National Commission on Entrepreneurship, posted at

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128 Janis, I. L. and Mann, L. Decision Making (New York: The Free Press, 1977)
129 Jeff Bezos’ response to questions at the Commonwealth Club of California, 27

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130 Janis, I. L. and Mann, L. Decision Making (New York: The Free Press, 1977)
131 www.easyCinema.com
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133 FoodForum: www.foodforum.org.uk; New Covent Garden Soup Company

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135 Adapted from Burch, J. G. Entrepreneurship, (New York: Wiley, 1986) p 72
136 ‘Self-made woman finds her true calling,’ Sunday Times, 27 June 2004
137 Dame Stephanie Shirley, keynote speech to mi2g event at Lloyd’s of London, 30

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