Page 319 - Value Proposition Design: How to Create Products and Services Customers Want - PDFDrive.com
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did___in our last provide valuable different contexts
project, we learning that can lead to different
learned that…” help prevent costly results.
mistakes.
(MARKET) “We interviewed This provides Measuring the wrong
FACTS people about this input that reduces data or simply bad
and learned uncertainty and data can lead to
that___percent (market) risk. missing out on a big
struggled with…” opportunity.
