Page 35 - The 7 Day Startup: You Don’t Learn Until You Launch - PDFDrive.com
P. 35
The fact is, business isn’t some sort of simple scientific experiment. There are a
lot of factors that influence whether your company will thrive or die.
“Validated” implies that it will be a good business, but there are a lot more
influencing factors.
Luck plays a huge part. Timing might even be more important. The abilities to
sell your great idea or build a team to execute your idea are also important
factors. There’s a huge forgotten void between “idea” and “successful business”
that validation doesn’t account for.
A lot of the ideas that people have are great ideas that are already validated. If
someone is doing the exact same thing you are doing and doing it successfully,
then the idea is valid, right? Maybe; but does that mean you can create a
successful business with the same idea? Not necessarily.
Again, this is particularly true for bootstrapped founders with limited resources.
“Validated” doesn’t mean the business will work. Achieving “product market
fit” doesn’t mean the business will work.
Product/market/founder fit is probably more useful, but I’m beginning to sound
like a university assignment. We’re living in the land of assumptions.
No more assumptions. No more validation. Launch.
