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56 NO B.S. Guide to Direct Response Social Media Marketing CHAPTER 4 / IT%u2019S NOT ALL ABOUT YOU. OR IS IT?The more value you give, the more value you get from your business.Thankfully, it is easy to create a celebrity-worthy spotlight that sets you up as the superstar of your niche, attracts the perfect prospect, and gets you paid more each time.Start with these steps . . . FIGURE 4.2: Our New Rise Magazine
