Page 83 - FASTSIGNS Case Study Book
P. 83
INTERNATIONAL
Northland Truck Centre
TruNorth Construction RETAIL/AUTO
Automotive Dealer Drives Change with Rebrand of Dealership
The Challenge customers was challenging, so directional signs
A new auto group acquired a Kia dealership in were placed to help guide visitors . Vehicle graphics
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northwest Calgary and wanted to rebrand the used were added to their courtesy shuttle. Improved
car area as Northland Truck Centre . The goal was interior graphics adorn their showroom, and stickers
to include graphics promoting them as an all-model and decals were created for the dealership to use
truck reseller and to increase location visibility. on both new and used cars .
The Solution The Result
Rebranded signs for the newly created Northland Prior to the rebrand, the Kia dealership was one of
Truck Centre were designed, produced and the lowest rated dealers in western Canada . This
installed, including three pedestal signs, signage dealership is now only surpassed by one location in
above the entrance and interior wall graphics for the Yukon Territories .
the showroom .
*This project was completed by FASTSIGNS of NW
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Located in a shopping centre parking lot between Calgary, AB.
heavily trafficked roads, access for prospects and
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