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Step 3: The 4A Paths
When most writers sit down to write, they usually say to themselves, "I want to write
about X."
Well, X is usually a pretty broad topic. And there are lots of different ways of
approaching X.
For example, let's say you sit down and say, "I want to write about achieving financial
freedom." OK, well that's a pretty big topic—so how do you want to slice the pie? Do
you want to explain to readers how they can start saving & investing money to achieve
financial freedom (actionable)? Did you just read a study about financial freedom in the
United States and do you want to explain what the numbers mean for people who are
afraid they don't have enough money saved up for retirement (analytical)? Did you
overcome a mountain of debt to become financially free yourself, and do you want to
motivate others to do the same (aspirational)? Or do you want to explain to readers
why the root cause of financial illiteracy, and why so many people struggle to achieve
financial freedom, is because of the emotional relationship they have with
money (anthropological)?
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How To Start Writing Online: The Ship 30 For 30 Ultimate Guide