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After all, it's always harder to start writing with a 100% blank page.

It's much easier to create an outline (list out the 7 mistakes, or 5 steps, or 10 lessons
you want to share) and then fill each one in with a story, example, or advice for the

reader.

Topic + Credibility + 4A Paths + Proven Approach = The

Endless Idea Generator

All of a sudden, what originally started as "I have an idea" becomes "I have TOO MANY

ideas."
With The Endless Idea Generator, you'll have the opposite problem: instead of not

knowing what to write about, you'll experience "the burden of opportunity." You'll start
seeing how easy it is to turn one thing into 100 things, and you'll never run out of things
to write about again.

Just take a look at how many ideas we can engineer for a topic like "Quitting Your 9-5
To Pursue Your Dreams" using this framework:

[Actionable + How To + I'm The Expert] I Just Quit My 9-5 And Doubled My
Monthly Earnings. Here Are 5 Steps You Can Take To Do The Same

[Analytical + How To + Curated Experts] A New Study Shows Millennials Are The
Poorest Generation. Here's The Advice The 10 Biggest Financial Planners

Gave About Saving For Retirement

[Aspirational + How To + Personal Story] I Used To Have $150,000 Of Debt.
Here's My Step-By-Step Guide For Achieving Financial Freedom—And How
You Can Do It Too

[Anthropological + How To + Curated Experts] Mark Cuban Just Said Something
In An Interview With CNBC That Reveals The Real Reason So Many People

Never Achieve Financial Freedom

And so on, and so on.

Using this framework, we could take one idea and turn it into hundreds and hundreds of
essays, articles, Twitter threads, long-form blog posts, eBooks, email newsletters,

products, courses, and so on.

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How To Start Writing Online: The Ship 30 For 30 Ultimate Guide