Page 8 - Creating a pricing strategy for your start-up business_Neat

You may find one or two competitors whose prices are

significantly lower or higher than all the rest, you might want to

consider extremes anomalies and focus on the rest.

Your pricing compared to your competitors.

As a new business, you're likely going to need to pitch your prices

toward the lower end of the spectrum, at least until you're more

established. Or you can decide to undercut your competitors

completely and offer a lower price than any of them. If you go

down this route, you'll need to consider whether you'll make an