Page 88 - Fear Unmasked Flipbook
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FEAR  UNMA S KED




                 this time we have a showroom and a shop. We
                 look like a real company. Everything was lining
                 up and the three years of grinding it out was
                 finally getting us somewhere.
                      Then, the virus hit. We are now in survival
                 mode, wondering what to do. How long can we
                 survive this? If we do not have the same revenue
                 coming in, what customers will we lose now and

                 in the future? Do I still try to sell retail which only
                 made up 40 percent of my business? How do I get
                 new builders? I have so many questions that even
                 with thirty-five years in the building and cabinet
                 industry, I didn’t have an answer for any of them.
                      It’s been approximately two weeks since the
                 virus became a physical obstacle now in our way.

                 Like any entrepreneur, we have a problem. We
                 look at how to get around it, under it, over it,
                 through it. We need to keep moving. Our retail
                 business is now at zero revenue. We still have a
                 few projects that we are trying to finish up, but
                 we run into more obstacles because of the virus
                 every day. I hope our company survives. I’m
                 fifty-six years old and will lose everything. I don’t
                 think I have another start-up in me. I just keep

                 repeating to myself: this too will pass.







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