Page 78 - 42 Rules for 24-Hour Success on LinkedIn: Practical ideas to help you quickly achieve your desired business success.
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5. Informal Advisory Board – use LinkedIn An-
swers to tap into a variety of experts to an-
swer your questions for free. It can be a great
means of exchanging experience and busi-
ness savvy.
6. Enhance your Brand – it's about giving more
than you are getting.
7. Competitive Intelligence – follow your com-
petition, determine the internal corporate
structure of a competitor, review the compa-
ny culture—i.e. turnover rates, promotion,
and operational relationships, both internal &
external.
8. Industry Intelligence – learn what others in
your market are focused on.
9. A Network of Support and Community – small
businesses sometimes lack this, especially
with solopreneurs. With the coming of Linke-
dIn, small business owners can readily inter-
act with others who have similar experience
to their own. Who knows, business owners
just might find angel investors willing to fund
their ventures within the LinkedIn community!
62 42 Rules for 24-Hour Success on LinkedIn
