Page 11 - Gombong Mountain Coffee Intro_Neat

Summary (cont’d.)

Driven by our “signature” coffee Gombong Mountain.

The project will critically depend on a very good, active and “live” website, with maximum

publicity in early stages to establish a club membership base, and social media penetra-
tion.

These areas will be addressed in the business plan, which is currently being prepared.

At this level of gourmet foods and beverages market, price is not a highly sensitive issue,
and we believe we can successfully market all five of our products with very profitable
markups. Each one is unique, and it will be difficult for buyers to make comparisons. We

can use refences to “Jamaica Blue Mountain” on our website and social media platforms,

Supplied Direct

From The Farmers,

From The

Coffee Tree

To Your

Coffee Cup.

placing Gombong Mountain as an alternative to Blue Mountain, but with a direct link to the
farmer.

Profit margins are high, packaging and distribution is straightforward, and the products,
COFFEE, TEA, and BLACK PEPPER are used by everyone every day.

Other potential markets are small restaurants, small guest houses, and small coffee shops,
we can have a “Commercial Membership” in the club, and they can have an assured
supply of unique coffee, tea and pepper.