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NOLA.com | The Advocate Digital Campaigns

Individual Buy

Any media company can reach a large audience. What sets us apart is the quality of the audience that consumes our content. When you
advertise with us, you are not just running a traditional ad campaign. You are leveraging the power of a locally owned company that listens
to and understands the communities it serves.

The campaign packages below will be targeted to unique consumers who are engaged with our content and have shown active intent to
travel and interests in experiences across Louisiana.

Website Stats:
• 10 Million unique monthly website visitors. CAMPAIGN
• 55 Million monthly page views. Starts at any time
• 2.1 Million unique monthly visitors from the New Orleans DMA
• 952,800 unique monthly visitors from the Baton Rouge DMA
• 269,00 unique monthly visitors from the Lafayette DMA LTA MEMBER RATE
• 809,407 Total Print Readership Package 1 $1,075
Package 2 $3,225
CAMPAIGNS
Package 1- Geo/Demo Target- Louisiana Travel Intenders Package 3 $6,000
• One Month Digital Campaign on NOLA.com
• 134,375 impressions SPACE & MATERIALS DEADLINES
One month before start date
Package 2- Geo/Demo Target- Louisiana Travel Intenders
• One Month Digital Campaign on NOLA.com
• 403,125 impressions

Package 3- Geo/Demo Target- Louisiana Travel Intenders
• One Month Digital Campaign on NOLA.com, TheAdvocate.com, TheAcadianaAdvocate.com
• 734,375 impressions

REPORTING
We offer full, rich, and detailed reporting on all campaigns. Reports include conversion tracking, event tracking via your website,
delivery metrics, and more. Our team will work you and your Google Analytics, Google My Business, and Google Tag Manager
to accurately report on attribution.

ADDED VALUE
• 3 Month Commitment – 10,000 Monthly Sliding Billboard Impressions
• 6 Month Commitment – 20,000 Monthly Sliding Billboard Impressions
• 12 Month Commitment – 30,000 Monthly Sliding Billboard Impressions

AD SPECS
Contact marketing@louisianatravelassociation.org

MEDIA/DELIVERY Ad Representative
Email ad materials to marketing@louisianatravelassociation.org, Jill Dryden • jdryden@theadvocate.com
emails must specify program and company name in the subject line. Cell (785) 865-8335

Contract or Insertion Order and Ad Materials are sent directly to LTA
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