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May 2016                                        SPOTLIGHT                                                                                                                   Thunderbolt
                                                                                                                                                                            http://www.luke.af.mil
4 www.aerotechnews.com/lukeafb

Two-time AF-level award winner PA powerhouse

                                                                                      Airman 1st Class Ridge Shan                               by                          the media chief position at Luke Air Force Base.
                                                                                                                                DEBORAH LEUTHOLD                            The F-35 Lightning was already at Luke, but the
Kiley Dougherty, 56th Fighter Wing Public Affairs media relations                                                                                                           program was in its infancy.
chief, received the Air Force Outstanding Communication Civilian,                                                                                       Thunderbolt editor
Category II Award. She demonstrated outstanding leadership and                                                                                                                 “It was the perfect time for me to come here,”
management in communication outreach by generating over 100 me-                                                       You might think a girl who grew up in Warrens-        Dougherty said. “The program was just ramping
dia events and key engagements that highlighted the F-35 mission to                                                burg, Missouri, might not stand out in a crowd. In       up and presented so many opportunities for media.”
more than 800 million people.                                                                                      the four short years Kiley Dougherty, 56th Fighter
                                                                                                                   Wing Public Affairs media relations chief, has been         Hasson had been at Luke for less than a year. A
                                                                                                                   in the Air Force, she’s been a shining star wherever     seasoned PA professional, he could see the need was
                                                                                                                   she nds herself. The Air Force took notice and gave      crucial for a media chief who could hit the ground
                                                                                                                   her back-to-back Air Force-level awards.                 running. The of ce was preparing to be deluged with
                                                                                                                                                                            opportunities that could make or break the new face
                                                                                                                      “I embrace whatever task is there,” Dougherty         of the F-35 program.
                                                                                                                   said. “I pour my whole heart into it.”
                                                                                                                                                                               “Telling the Air Force story is far more than a
                                                                                                                      According to her boss in PA, there’s a lot more to    picture, an article, or a social media post,” he said.
                                                                                                                   it than just that.                                       It is understanding the strategic impact on “Big Air
                                                                                                                                                                            Force” of what we say here at the wing, particularly
                                                                                                                      “Kiley is an extraordinary talent,” said Lt. Col.     when we are telling the story of the F-35. She is
                                                                                                                   Matt Hasson, 56th FW PA of cer. “She is passionate       someone who understands what the media is asking
                                                                                                                   about her job and deeply committed to serving her        for, why they’re asking for it and nding the right
                                                                                                                   country. She comes to work every day with ideas          Airman to tell that story.
                                                                                                                   and an energy that’s infectious … she wants to have
                                                                                                                   impact on the mission every day.”                           “Kiley’s understanding of social media is un-
                                                                                                                                                                            canny,” he said. “She has grown our social media
                                                                                                                      Dougherty attended Northwest Missouri State           footprint by more than 400 percent in her year here.
                                                                                                                   University at Maryville and graduated with a             Under her leadership and direction, she has also
                                                                                                                   double major – broadcast and journalism – and has        made Luke one of the most responsive organizations
                                                                                                                   a master’s degree in public affairs with an emphasis     on social media. It’s now a conversation between
                                                                                                                   in disaster emergency management.                        Luke and our community and the world.”

                                                                                                                      While in school she had a couple of internships in       This year Dougherty received the Outstanding
                                                                                                                   Washington, D.C., where she met people in public         Communication Civilian, Category II Award. She
                                                                                                                   affairs.                                                 demonstrated outstanding leadership and manage-
                                                                                                                                                                            ment in communication outreach by generating
                                                                                                                      “Listening to them, I realized working in PA for      over 100 media events and key engagements that
                                                                                                                   the military was what I wanted to do,” she said.         highlighted the F-35 mission to more than 800
                                                                                                                                                                            million people. As the social media subject matter
                                                                                                                      She paid no heed to the fact that Defense Depart-     expert, her skills publicized command information
                                                                                                                   ment jobs usually go to those who have served in the     and increased viewership 48 percent.
                                                                                                                   military, and the odds of her getting a job were slim.
                                                                                                                                                                               When Dougherty came to Luke, she wasn’t sure
                                                                                                                      She entered the Palace Acquire Intern Program         what to expect.
                                                                                                                   in July 2012. Competition was stiff and there were
                                                                                                                   only five positions available, but she acquired             “I absolutely love Luke,” she said. “It was the best
                                                                                                                   one and headed to Minot, North Dakota. She was           assignment for me after leaving Minot. It’s a com-
                                                                                                                   handed the nuclear deterrence program and she            pletely different mission from nuclear deterrence to
                                                                                                                   threw herself into it. Two years later she received
                                                                                                                   the Air Force Outstanding Communication Civilian,         ghter jets. Everybody here is very inspiring and
                                                                                                                   Category I Award.                                                                            See PowERHouSE, Page 12

                                                                                                                      When it was time to move on, Dougherty accepted

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