Page 128 - Act! Marketing Automation User Guide
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Drip Marketing Act! v21
We will now move on to adding Yes and No branches to our second Clicked Link
Decision (the Decision step to the right on the screenshot above).
For this decision, we are looking at contacts that opened the email, but did not click the
link, and contacts who opened the email and then did click the link as well. We have
decided that for the first group, we will create an Opportunity and update a field, whereas
the second group will get an Opportunity, an updated field, and a call scheduled with them
as well.
Firstly we will click the Decision stage, and choose to Add No Branch. Make sure Actions
is selected.
Following the instructions you have already seen, make sure to set up an Action that
updates the Last Results field, and also creates an Opportunity for the contact.
make sure once you have done this to add the End step to complete this part of your
workflow.
Once completed, your workflow will now look like this:
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