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and energy-sapping. Thus, leaders must share their vision, work with their team and
must wear their vision like clothes.
Strategies II: Meaning through communication
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Walt Disney: ‘If you can dream it, you can do it.’ Even most of people
follow the leader who has a clear vision and shares it with them, but they are not just
blind followers. If the leader cannot change them into an action to be brighter, certainly
they will change the leader. So, the subordinates are always finding the leader who can
take responsibility for their dream.
Believing in one’s dream is not enough. There are a lot of intoxicating visions
and a lot of noble intentions. Many people have rich and deeply textured agendas, but
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without communication nothing will be realized. A leader must be a social architect
who understands the organization and shapes the way it works. Social architecture is
an intangible, but it governs the way people act, the values and norms that are subtly
transmitted to groups and individuals, and the construct of binding and bonding within
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a company.
Great leaders, whether in politics, business or sports are always great
communicators. Effective communication and effective leadership are so closely
intertwined that they are interwoven as a single characteristic. One cannot be a great
leader and not be a great communicator. Whether one rates Alexander the Great or
Asoka as the greatest leader ever each led great nations by the powers of their words
and presentation. Thereupon, at all levels of leadership, leaders need to be skill
38 Nigel, Cumberland, 100 Things Successful Leaders Do, (London: Clays,
Elcograf S.p.A., 2020), p. 12.
39 Warren G. Bennis and Burt Nanus, Leaders Strategies for taking Charge, (New
York: HarperCollins, 2007), p. 31.
40 Warren G. Bennis and Burt Nanus, Leaders Strategies for taking Charge, (New
York: HarperCollins, 2007), p. 31
41 Warren G. Bennis and Burt Nanus, Leaders Strategies for taking Charge, (New
York: HarperCollins, 2007), pp. 102-103.