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"New Media: The Yawning Gap"

Cybering, blogging and determining its ability to
twittering are new communi- implement new media tools
cation technologies with effectively.
predictable gravitational pulls
to an unpredictable abyss. Nonetheless, there are down-
With all the twists and turns in sides to the rapid technologi-
communication
modem cal evolution, when one has to
technology at a relatively fast consider experienced and
pace, there is no doubt that the intelligent generations being
world, in which we live, could left behind only because they
be dramatically altered in the are not capable of keeping
not too distant future. themselves in the flow of
rapidity.
Modem technology is among
the most capricious phenome- Undoubtedly, the cybering,
na of all times- tossing us into blogging and twittering are
a digital mold which great innovations on one
continually shapes our life- hand, but on the other hand
styles and our expectations these technologies are slowly
nolens volens. Our mediums but surely creating a yawning
of communication and infor- gap between developed and
arsenal of Internet tools to involving President Obama
mation have undergone such developing nations. This gap,
directly disseminate informa- the second it happens and in
dramatic transformation in often referred to as the
tion including their modus- detailed entirety."
recent years, leaving behind "digital divide", refers to the
operandi to a global audience
older generations who have existing disparities between
and within the shortest If this trend continues paper
found it difficult to keep up people endowed with effecti-
possible time. communication may soon
with technology's rapid pace. ve access to digital and infor-
become a relic of the
mation technology and those
New techniques of media yesteryears and future
Late last year, the Israeli with very limited or no access
coverage and dissemination generations who would have
Minister of Foreign Affairs at all. Many countries still
are increasingly becoming a naturally grown in the
announced that Israel would lack technological resources
complex
knowledge of new
technically
hold a worldwide press and skills to effectively
manoeuvre for generations technologies, may never learn
conference via the social participate as digital citizens.
that are not in the flow of to appreciate the leisure
networking and micro-
modem technological speed. broadsheet
newspaper-
blogging website Twitter, to Modern technology is an
reading in a rocking chair.
answer questions about the exciting reality, however the
The increasingly interactive
war against Hamas in the old adage "make new friends
nature of blogs, social As a result of the "digital's"
Gaza Strip. but keep the old" could be a
networking websites like uprise, politicians,
wise admonition and
Facebook, Twitter, Myspace economists, businesses and
This cyber press conference consideration in making
or video-sharing sites such as major news outlets are bound
was the first of its kind in the future
technological
Youtube, and the rise in user- to embrace and oversee the
world of politics, communi- advancements.
generated content technology implementation of innovative
cation and governmental
are indeed slowly but surely and interactive mediums of
affairs. The trend is likely to Myressa Markham
causing traditional media communication and
become infectious, which will
(radio, television, newspapers information.
once again, leave behind
and magazines) to plummet.
peoples and nations unable to
According to Francis Agozo,
keep up with the pace of
Brad Miller a "high-tech" Engineer at Motorola,
modem technology.
Telecommunications student Chicago, it is vital for
at the University of Florida is businesses, non profit-
Governments in the
of the opinion that traditional organizations and media
developed world have
media is losing its power to outlets to be heavily involved
demonstrated that political
digital media: "Newspapers with new media and digital
and military success is as
are a great deal behind when content. In his view, a
much a public relations
it comes to timeliness. A company's ability to assess
challenge as it is a diplomatic
perfect example is the fact the paramount role that media
and military one. As a result
that I can pull out my Iphone connectivity plays in the 21st
of this, many have adopted an
and read an AP story century is a cornerstone in
42009 Diva 25
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