Page 19 - Process Book Abdul Raffai Waqar
P. 19

RESEARCH PHASE
                                                                                                                                                                                                                  Ch 02
                     Competitive Analysis & Benchmarking











                                                                            Aircraft                                          Check-In,
                                                   Online                   & Seat                   Packing                  Security &                Airport                  Aircraft                 Finances &
                                                   Bookings                                          Luggage                                            Activites                Activities               Budgeting
                                                                            Selection                                         Customs




                             TripIt





                           Expedia






                            Notion






                              Mint





                          SeatGuru







                     Findings & Conclusion



                     The table above show how different applications can assist in and cater to different aspects of air travel interactions. It also

                     highlights how none of the solutions cater to a wide range of air travel needs. In conclusion, there is a need for a solution that


                     caters to multiple stressors, saving user the need to switch between multiple applications or travel planning solutions. An

                     improved solution of such nature can help reduce stress levels in air travellers.







                     Research & Design Project | Research Phase
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