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Questionnaire results












          Question 3: What are the main reasons your partners decide NOT                                                                              Summary
                                     to move to Citrix Cloud Services?                                                                Reasons why partners don’t

                                                                                                                                    move to Citrix Cloud Services



                                                                                                                                        •   They have own integrations
                                                                                                                                            and powershell scripts which

                                                                                                                                            don’t work with Citrix Cloud
                                                                                                                                        •   Showing value to explain
                                                                                                                                            higher pricing isn’t happening
                                                                                                                                        •   Partner business model and/or
                                                                                                                                            partner DNA doesn’t match
                                                                                                                                            cloud business models
                                                                                                                                        •   For some verticals, the pull
                                                                                                                                            and need for cloud and
                                                                                                                                            services are not strong enough
                                                                                                                                            to get partners to start
                                                                                                                                            transforming

                                                                                                                                        •   Partners are afraid of losing
                                                                                                                                            managed services at
                                                                                                                                            customers






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