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Basic

                                                  customer






                                                  experience









                                                    The basic customer experience has a flow that gives you plenty
                                                    of opportunity to build your relationship with your customer, and
                                                    here’s how:

                                                    Greet, Ask, Show, Close
                                                    The customer has a need and walks into a Rent-A-Center store
                                                    where we greet them with a smile. We help them find something
                                                    they love on the showroom floor by asking about their needs and
                                                    showing them the items that satisfy those needs. Then, we help
                                                    them determine which item they want to take home with them.

                                                    Customer Verification
                                                    We work with the customer to complete an order form for the
                                                    item(s) they need, and verify each element on the order form. The
                                                    customer helps us coordinate a payment date that coincides with
                                                    their pay schedule, and we create the rental agreement.


                                                    Rental Agreement Close
                                                    We will carefully guide the customer through the rental agreement
                                                    and the payment schedule, so there is no confusion about
                                                    any portion of the agreement. This is a critical moment in our
                                                    relationship with our customer – if they leave with any questions
                                                    unanswered, it makes their experience substandard.






























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         Drive_First_Gear_vF2-0_Day1.indd   31                                                                      7/28/2015   9:34:34 AM
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