Page 12 - KZN Business Sense 7.4
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Devin Heffer, Brand and Communications Manager at
                                                                                                            Hollywoodbets

                                                                                                           BATTLE OF THE


                                                                                                           BRANDS KZN



                                                                                                                  he outbreak of     that are selected and in the
                                                                                                                  COVID-19 has       large number of votes cast.
                                                                                                            Timpacted on             All the brands have won
                                                                                                            society and the economy   the support of their
                                                                                                            causing us to rethink our   employees, clients, family
                                                                                                            consumer behaviour and   and friends and the votes
                                                                                                            our contributions to our   received are a testament to
                                                                                                            society. Over the last year   these accomplishments.
                                                                                                            many well-known brands
                                                                                                            have had to adapt to a new   The 2021 top 20 brands are:
                                                                                                            normal and have done so   1.  Hollywoodbets
                                                                                                            with distinction.
                                                                                                                                     2.  Blue Security
                                                                                                            KwaZulu-Natal is home to   3.  Plennegy Group
                                                                                                            a large number of brands   4.  Beekman Group
                                                                                                            that have been home-
                                                                                                            grown and driven from    5.  Tyson Properties
                                                                                                            within the province. Many   6.  East Coast Radio
                                                                                                            of these companies have   7.  Boxer
                                                                                                            long histories and they   8.  Hirsch’s
                                                                                                            continue to expand their   9.  Spar
                                                                                                            footprints today.
                                                                                                                                     10. Illovo Sugar South Africa
                                                                                                            The Standard Bank KZN    11. Woodford Group
                                                                                                            Top Brand award is much   12. SLG (Pty) Ltd
                                                                                                            coveted and celebrates the
                                                                                                            efforts these businesses   13. The Sharks
                                                                                                            have put into their      14. Imperial Amour
                                                                                                            branding and marketing.   15. International Vaults
                                                                                                            The Top Brand accolade is   (IBV)
                                                                                                            awarded solely by public   16. Supertech Group
                                                                                                            vote and is contested    17.  Shelley Residential
                                                                                                            over several weeks. The
                                                                                                            interest in this category   18. Icebolethu Group
                                                                                                            is especially reflected in   19. DRG Outsourcing
                                                                                                            the huge range of brands   20. Siyaya Power Solutions


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