Page 17 - Digital Marketing Resource Book

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Twitter: @Dmarketlead_Sol
@DigifiedM_Sol

• Social media is increasing its power and new generation spends more time on these
channels interacting with brands.
• People trust a brand much more if recommended by their friends in social media
and brands with strong social presence lead to higher conversion rates and word-of
mouth brand awareness, it is almost sure that social signals are becoming the “new”
link.

You can now launch your social media presence in 5 immediate steps:

1. Register your brand with social media channels of increasing power including Facebook,
Pinterest, Twitter and Google+.
2. Create onsite elements leading to sites, like share buttons, connect buttons (like
buttons).
3. Create a blog that will be your onsite content engine and update it with valuable and
articles rich in links and topics.
4. Integrate social media and your website’s blog to announce through all channels new
blog posts and take full advantage of share and connect buttons already mentioned
before.
5. Prepare the right content for the right audience, here’s our advice for Social Media
Copywriting

Opt in on high quality social media campaigns and create qualitative social signals considering
that Google takes into account indication of quality above all when it comes to ranking.

Social signals play a significant role in terms of their impact on SEO. Businesses, that have
already took into account their social media presence have increased their conversion rates a
lot in comparison with businesses that have not. Furthermore, their rankings have climbed up.

By simply establishing your presence on the social media channels as mentioned above you
have a good chance to build up the credibility of your brand. Also by participating in social
media channels you will succeed in bringing brands closer to your customers.

www.digifiedmarketingsolutions.com
admin@digifiedmarketingsolutions.com
Digital Marketing Resource Book