Page 439 - MOE ENGLISH PR REPORT - JANUARY 2024

1/18/24, 4:02 PM How UAE World's Coolest Winter campaign in all 7 emirates can boost tourism, help $123bn GDP target and inspire country: mini…

Abu Dhabi’s Department of Municipalities and Transport is offering free Wi-Fi at buses, parks and beaches

Saleh Mohammed Al Geziry, Director General of Tourism at The Department of Culture

and Tourism – Abu Dhabi (DCT Abu Dhabi), said: “Promoting the UAE as one global
destination, ‘The World’s Coolest Winter’ campaign further underscores the nation as a

thriving global hub for business and leisure travel.

“Whether you’re a culture enthusiast, a sports fan, a food connoisseur, an adrenaline

seeker, or a music lover, Abu Dhabi has a range of activities that encourage visitors to
experience the emirate at their own pace.

“Through our collective efforts, we are building an infrastructure that fosters the
sustainable growth of the leisure, hospitality and tourism industries, anchoring our

position as a top global touristic destination.”

Issam Kazim, CEO of Dubai’s Department of Economy and Tourism, said the ‘World’s

Coolest Winter’ campaign builds on a successful journey that began in 2020 and played
an influential role in transforming the UAE into a global tourism hub and a favourite

winter destination.

https://www.arabianbusiness.com/industries/travel-hospitality/how-uae-worlds-coolest-winter-campaign-in-all-7-emirates-can-boost-tourism-help-123… 6/12