Page 55 - Transforming an Idea Into a Business with Design Thinking
P. 55
34 ◾ Transforming an Idea Into a Business with Design Thinking
viii. You’ll be prioritizing use cases across all verticals.
ix. You’ll be building solutions for them if their area was selected as
the top use case.
c. Thank them again for their time and openness.
3.2.13 Template
Capture your insights on the following template, from observation to inter-
pretation and deriving insights (Figure 3.3).
Bring notes back from the engagement and complete the Template 4
Empathy Map.
Figure 3.3 Empathy template.
