Page 149 - The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million - PDFDrive.com
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Salespeople gain increased visibility into the answers to the following questions:
1. Which prospects have recently engaged with my sales emails and collateral?
2. How does my activity volume compare to the rest of the team?
3. Am I completing enough activity to achieve my overall goals?
4. Are any of my leads or opportunities falling through the cracks?
Most importantly, all of these parties have gained increased visibility without
placing any additional burden on the salespeople. The data is accurate, and the
data capture process is automated.
“Sales technology developed for the salesperson in the end benefits the sales
manager with more accurate reporting to run the salesforce and the
business.”
To Recap
Historically, sales technology has been built for the sales leader, not the
salesperson. This technology does not work for salespeople. Instead, it
creates work for salespeople.
Companies should strive to adopt sales technology that enables better
buying for customers and faster selling for salespeople.
Sales technology creates better buying experiences for customers by
capturing customer context and making that context readily available to
salespeople.
Sales technology enables faster selling for salespeople by eliminating
admin tasks and automating data capture.
Sales technology developed for the salesperson in the end benefits the
sales manager with more accurate reporting to run the salesforce and the
business.