Page 149 - The Sales Acceleration Formula: Using Data, Technology, and Inbound Selling to go from $0 to $100 Million - PDFDrive.com
P. 149

Salespeople	gain	increased	visibility	into	the	answers	to	the	following	questions:
1.	 Which	prospects	have	recently	engaged	with	my	sales	emails	and	collateral?
2.	 How	does	my	activity	volume	compare	to	the	rest	of	the	team?
3.	 Am	I	completing	enough	activity	to	achieve	my	overall	goals?
4.	 Are	any	of	my	leads	or	opportunities	falling	through	the	cracks?
Most	importantly,	all	of	these	parties	have	gained	increased	visibility	without
placing	any	additional	burden	on	the	salespeople.	The	data	is	accurate,	and	the
data	capture	process	is	automated.

  “Sales	technology	developed	for	the	salesperson	in	the	end	benefits	the	sales
  manager	with	more	accurate	reporting	to	run	the	salesforce	and	the
  business.”

 To	Recap

      Historically,	sales	technology	has	been	built	for	the	sales	leader,	not	the
      salesperson.	This	technology	does	not	work	for	salespeople.	Instead,	it
      creates	work	for	salespeople.
      Companies	should	strive	to	adopt	sales	technology	that	enables	better
      buying	for	customers	and	faster	selling	for	salespeople.
      Sales	technology	creates	better	buying	experiences	for	customers	by
      capturing	customer	context	and	making	that	context	readily	available	to
      salespeople.
      Sales	technology	enables	faster	selling	for	salespeople	by	eliminating
      admin	tasks	and	automating	data	capture.
      Sales	technology	developed	for	the	salesperson	in	the	end	benefits	the
      sales	manager	with	more	accurate	reporting	to	run	the	salesforce	and	the
      business.
   144   145   146   147   148   149   150   151   152   153   154