Page 63 - Process_book_Carla Ann_Lloren

Chapter 5 Deliver

High Fidelity_Video

Findings and Action Points

Summary Feedback Suggestions
All respondents were entertained by the video and their
Overall Older adults find the video engaging and fun to engagement made them interested in TGN. Final edits …
Appeal watch 1. Highlight main character’s transformation by showing her
Appreciated the funny execution of some gratitude emotion at the end scene.
card scenes 2. Improve interaction of main characters à Show a scene
“ It is is just so happy to watch, I really like it! ” where the two main characters really went out for coffee just
What One was looking for more emotions from the main Show eye to build their bond.
doesn’t character contact of main
work characters My Inputs:
“Maybe you can show the emotions of main 1. Inject 3 music background , one for each story to reduce
character change her jumper from purple to yellow flatness.
for example” 2. Dramatize the 1 scene as respondents mentioned their
st
DELIVER Hypothesis Some flatness was still commented by a few Reflection on Process / Findings
loneliest time during the day is when they eat alone.
On characters :“they should have more eye contact”

There’s high appreciation for the variety of TGN
Test
interaction points
“I like that there is variety because different people
like different things.”

• Introvert older adult excited to try WriteWithMe, The fun gratitude card scenes worked for all older adults, One
SItWithMe. even mentioned “Of course we grew up during the height of
• In-between older adult interested in SitWithMe Rock N’Roll and Peace revolution, we are not boring at all!” This
• Extrovert older adult want to try ShareWithMe reminded me of stereotypes imposed on older adults. They are

indeed the generation that tried to break the monotony of their
times. Hence, the fun tone in the video worked for them.

Though a few were looking for more animated expression of the
main character, I find that this is already the limitation of the
(-) (+) Animaker software. In the future a different software can be
used for this one.

In relation to the Hypothesis …
All older adults regardless of personality type reported their interest to
engage with the service. The introvert older adult even mentioned the
video reminded him to get out and enjoy life.
The appreciation on variety of interaction points gives indication that
TGN has the potential to meet the needs of a wider base of older
adults regardless of personality type.