Page 64 - Process_book_Carla Ann_Lloren
P. 64

Chapter 5 Deliver

















                     In SUM




                     The brochure, gratitude card and video all received positive response from
                     the primary audience: the older adults.



                     The feedback gave indications of the idea passing the hypothesis test.
                     Introverts     were      specifically     interested     in    WRITEWITHME          and
                     VISUALISEWITHME. The In-Betweens are captivated by SITWITHME and
                     SLOWDOWNWITHME. While the Extroverts reported they will participate in
                     SHAREWITHME, RIDEWITHME and SITWITHME. This feedback is an
                     indication that THE GOOD NEIGHBOUR can cater to various types of older                                                                                                             DELIVER
                     adults and not just the Introverts despite the fact that the idea was
                     designed for the latter.



                     However, though the feedback has given positive indications in hypothesis
                     testing, it is recommended in the future to do actual user testing amongst a
                     wider based of older adults with a good representation of personalities:
                     Introverts, Extroverts and the In-Betweens to further test the findings.
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