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6.98%
8%

7% 5.22%
SEARCH 6%

5%

4%
LEGAL 3%
GOOGLE DISPLAY NETWORK (GDN) 0%
Average Conversion Rate 2%

The average conversion rate (CVR) in AdWords across 1%
verticals in the legal industry is 6.98% on the search 0.5%

network and 1.84% on the display network. 1%

1.5%

2% 1.21%
2.5%
2.03%

LEGAL VISA & IMMIGRATION

GOOGLE ADWORDS INDUSTRY BENCHMARKS | 78