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$98.92
$100
SEARCH $80
$60
$38.59
LEGAL
GOOGLE DISPLAY NETWORK (GDN)
Average Cost Per Action $40
The average cost per action (CPA) in AdWords across $20
verticals in the legal industry is $86.02 on the search
network and $39.52 on the display network. $0
$20
$40
$31.21
$39.52
LEGAL VISA & IMMIGRATION
GOOGLE ADWORDS INDUSTRY BENCHMARKS 2018 | 79
