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$200
$151.53
SEARCH $150 $129.20
$100
GOOGLE DISPLAY NETWORK (GDN)
REAL ESTATE $54.57
Average Cost Per Action $50
The average cost per action (CPA) in AdWords across 0
verticals in the real estate industry is $116.61 on the
search network and $74.79 on the display network. $50
$57.23
$100
$83.12
$91.19
HOMES & CONDOS RENTAL UNITS PROPERTY MANAGEMENT
GOOGLE ADWORDS INDUSTRY BENCHMARKS 2018 | 103
