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Texas Monthly Digital Campaign Individual Buy

TexasMonthly.com and Texas Monthly’s digital platforms offer exceptional reach and
engagement, outperforming national averages by 3–4x. From seasonal digital travel guides
to high-impact newsletters and custom content, these platforms are ideal for promoting
Louisiana destinations to Texas-based travelers.

CAMPAIGN
Starts at any time.

LTA MEMBER RATE
Program 1 $3,500
Program 2 $5,000
Program 3 Option 1 $3,225
Option 2 $4,275

Program 4 $5,625
CAMPAIGNS
Program 1 - Digital Travel Guide Program 5 $7,000
• 180,000 est. impressions per season
• One article (90-day placement) with 100% SOV roadblocked ads SPACE & MATERIALS DEADLINES
• Inclusion in Trip Planner and seasonal travel guide page
• One listing in Trip Planner newsletter 30 days prior to launch

Program 2 - Travel Newsletter Bundle
• 123,000 est. impressions
• Placement in 3 newsletters (min 50% SOV)
• 50,000 geo-targeted display ad impressions
• Featured listing in Trip Planner

Program 3 - Traveling Texan Trip Planner + Display Ads
• Option 1: (135,000 impressions)
• Option 2: (185,000 impressions)
• Exclusive formatted listing + 100K-150K geo-targeted display ad impressions

Program 4 - Sponsored Content Article
• 250,000 est. impressions
• Custom content article on TexasMonthly.com with roadblocked ads
• Includes Facebook ad and Trip Planner listing

Program 5 - Social Media Management
• 500,000 est. monthly impressions
• Targeted Facebook/Instagram placement + one Trip Planner listing

AD SPECS
Contact marketing@louisianatravelassociation.org

Ad Representative
MEDIA/DELIVERY Lorna Jennische • ljennische@texasmonthly.com
Email ad materials to marketing@louisianatravelassociation.org,
emails must specify program and company name in the subject line.

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