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Expedia Group Media Solutions

Individual Buy

We connect brands with travelers throughout the customer journey by bringing your brand
to life through our custom set of digital media solutions – ultimately helping you reach your
marketing objectives.

Expedia.com US Stats:
• 34.7 million monthly unique visitors
• 247 million monthly page views
• 60% Women / 40% Men
• 61% Ages 25-54
• 61% Household Income $75k+

CAMPAIGN
Start at any time
3-6-month campaigns
REPORTING
Each campaign includes pre-campaign consultation, creation of ads and landing LTA MEMBER RATE
page (if needed), ongoing support, and post-campaign performance reports.
Option 1 $11,000
TARGETING Option 2 $16,000
All campaigns are custom built to best support your destination and marketing
needs. Expedia Group’s data can be used to help determine campaign timing and SPACE & MATERIALS DEADLINES
targeting. One month prior to start date

PROGRAMS
Expedia Group Media Solutions is offering 2 program options to choose from to
help promote your destination. Ads will run on Expedia.com on desktop, tablet, and
mobile devices.

Option 1: 526,000 targeted impressions + 44,000 bonus impressions
Option 2: 789,000 targeted impressions + 64,000 bonus impressions

AD SPECS
160x600, 300x250, 970x90, 728x90, 468x60 and 300x50

MEDIA/DELIVERY
Email ad materials to marketing@louisianatravelassociation.org, emails must specify program and company name in the subject line.

Ad Representative
Linda Zimmerman • linzimmerman@expediagroup.com

Contract or Insertion Order and Ad Materials are sent directly to LTA
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