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Hearst Media Digital and Remarketing Campaign

Individual Buy

Hearst is a leading global, diversified media, information and services company
with more than 360 businesses. Its major interests include ownership in cable
television networks such as A&E, HISTORY, Lifetime and ESPN; global financial
services leader Fitch Group; Hearst Health, a group of medical information
and services businesses; transportation assets including CAMP Systems
International, a major provider of software-as-a-service solutions for managing
maintenance of jets and helicopters; 33 television stations such as WCVB-TV
in Boston and KCRA-TV in Sacramento, Calif., which reach a combined 19
percent of U.S. viewers; newspapers such as the Houston Chronicle, San
Francisco Chronicle and Times Union, more than 300 magazines around the
world including Cosmopolitan, ELLE, Men’s Health and Car and Driver; digital services businesses such as iCrossing and KUBRA; and
investments in digital entertainment companies such as Complex Networks and LocalEdge which provides geo-fencing, re-targeting,
programmatic, website design/maintenance, SEO, SEM services.

CAMPAIGN
HEARST MAGAZINE CAMPAIGNS Starts at any time
NETWORK WEBSITES: Program 1 - 350,000 Impressions delivered
Airbnb through a Digital and Remarketing campaign off LTA MEMBER RATE
Best Products of all Hearst Magazine Network Sites. Program 1 $3,000
Bicycling Program 2 $6,000
Car and Driver Program 2 - 800,000 Impressions delivered Program 3 $8,500
CLEVVER through a Digital and Remarketing campaign off Program 4 $11,000
Cosmopolitan of all Hearst Magazine Network Sites.
Country Living SPACE & MATERIALS DEADLINES
delish Program 3 - 1,120,000 Impressions delivered Two weeks before start date
ELLE (US and UK) through a Digital and Remarketing campaign off
Elle Decor of all Hearst Magazine Network Sites.
Esquire MEDIA/DELIVERY
Food Network Magazine Program 4 - 1,420,000 Impressions delivered Email ad materials to
Good Housekeeping through a Digital and Remarketing campaign off marketing@louisianatravelassociation.org,
Harper’s Bazaar of all Hearst Magazine Network Sites. emails must specify program and company
HGTV Magazine name in the subject line.
House Beautiful AD SPECS
Marie Claire Square – 250 x 250
Men’s Health Small Square – 200 x 200
O, The Oprah Magazine Banner – 468 x 60
The Pioneer Woman Leaderboard – 728 x 90
Popular Mechanics Inline Rectangle – 300 x 250
Prevention Large Rectangle – 336 x 280
Redbook Skyscraper – 120 x 600
Road & Track Wide Skyscraper – 160 x 600
Runner’s World Half-Page Ad – 300 x 600
Seventeen Large Leaderboard – 970 x 90
Town & Country
Veranda
Woman’s Day
Women’s Health Ad Representative
Tanya Ardoin • TArdoin@hearstnp.com

Contract or Insertion Order and Ad Materials are sent directly to LTA
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