Page 77 - OSEP Management Module 5_Neat

Methods of evaluation

Specific evaluation tools will also be implemented as follows:

Marketing objective Evaluation tool

Increase commercial resistance Use Genesys Fitness Centre software
training membership by 60–80 per package. All membership details are
cent within 12 months presented here

Increase the number of members All new members will be asked a series of
gained from direct competitors questions to analyse their training history,
how they became aware of the service and
where they trained previously

Increase the number of athletes as New member questionnaire
members

Increase the number of members New member questionnaire
through physiotherapist referrals

Increased corporate (TAFE staff and Use of Genesys software package
student) membership by 50 per
cent within three months

Have 20 new MATES members Genesys software package
within 6 months

Have 15 circuit-training members Genesys software package
within 3 months

Have 20 aerobics members within Genesys software package
3 months

To be testing 30 athletes on a Genesys software package
commercial basis within 3 months

To have delivered 2 fully attended Attendance records
seminars within 6 months

OSEP MANAGEMENT IN SPORTING ORGANISATIONS TRAINING PROGRAM — LEARNER’S GUIDE OSEP MANAGEMENT IN SPORTING ORGANISATIONS TRAINING PROGRAM — LEARNER’S GUIDE