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c15riskandinformation.qxd  8/16/10  11:10 AM  Page 611







                                                             15.2 EVALUATING RISKY OUTCOMES                     611

                         The next table uses that information to calculate  bottom of column 3, as they should. Column 4 calcu-
                      the expected value. Column 2 shows the count of pos-  lates the value of each pair, times the probability from
                      sible sums. For example, the most likely outcome is 7,  column 4. Summing those at the bottom gives the ex-
                      which can happen 6 ways out of 36 (as seen in the first  pected value, which exactly equals 7. Indeed, looking
                      table). The bottom row of column 2 shows the total  at the counts in column 2, that makes sense. For ex-
                      of 36 outcomes. Column 3 then divides the count in  ample, values of 6 and 8 are equally likely, as are those
                      column 2 by 36 to give the probability for each possi-  of 5 and 9, 4 and 10, and so on. The distribution of
                      ble sum of the dice. Note that these sum to 1.0 at the  outcomes is symmetric around its expected value of 7.

                                           Calculating the Expected Value & Variance of a Pair of Dice

                                                                             Deviation
                        Value                             Probability        (Value                    Probability
                       of Dice   Count     Probability    Value of Dice   Expected Value)  Deviation 2  Deviation 2

                          2        1         0.028            0.056              5            25          0.694
                          3        2         0.056            0.167              4            16          0.889
                          4        3         0.083            0.333              3             9          0.750
                          5        4         0.111            0.556              2             4          0.444
                          6        5         0.139            0.833              1             1          0.139
                          7        6         0.167            1.167              0             0          0.000
                          8        5         0.139            1.111              1             1          0.139
                          9        4         0.111            1.000              2             4          0.444
                         10        3         0.083            0.833              3             9          0.750
                         11        2         0.056            0.611              4            16          0.889
                         12        1         0.028            0.333              5            25          0.694

                                                              7.000                                       5.833
                        Total      36        1.000       (Expected Value)                               (Variance)


                         We can also calculate the variance associated  This is in columns 5–6. Column 7 then multiplies the
                      with the throw of a pair of dice. To calculate the vari-  squared deviations by the probabilities. The total at
                      ance, we first need to calculate the deviation of each  the bottom of column 7 is the variance, equal to
                      value from the expected value, and then square that.  about 5.8.



                      In the previous section, we saw how to describe risky outcomes using probability dis- 15.2
                      tributions, expected values, and variances. In this section, we explore how a decision  EVALUATING
                      maker might evaluate and compare alternatives whose payoffs have different probabil-
                      ity distributions and thus different degrees of risk. In particular, we will show how we  RISKY
                      can use the concept of a utility function that we studied in Chapter 3 to evaluate the OUTCOMES
                      benefits that the decision maker would enjoy from alternatives with differing amounts
                      of risk.

                      UTILITY FUNCTIONS AND RISK PREFERENCES

                      Imagine that you are about to graduate and that you have two job offers. One offer is
                      to join a large, established company. At this company, you will earn an income of
                      $54,000 per year. The second offer is from a new start-up company. Because this com-
                      pany has been operating at a loss, you are offered a token salary of $4,000 (i.e., you
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