Page 143 - My Marketing Sucks Book
P. 143

You can see how even a one-page outline can keep you on track, as well as give

               you a heads up weeks in advance.

               The more complicated versions mix internal promotions, external promotions,
               events, marketing pieces, email campaigns, print ads, video, tv, radio etc…  You

               can see how far you can take this and decide what is best for you.

               At a minimum, create and use the simple version.

               It will make a huge difference long term.




               Chapter 28.  Local, Mobile and Your Community


               You can have the BEST marketing systems in place, advertising that absolutely kills
               it in hitting all the right hot buttons with your target audience, and the best
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