Page 29 - The Real truth about Traffic
P. 29
Buying Traffic = Buying Clicks:
Not All Clicks Are Equal
Common mistake: Treating all clicks as if they were the
same…
In some cases, $2 clicks can be worth more to your
business than 10 cent clicks- based on how they
convert.
Example: Selling to this room Vs. Selling to 150 people off
the street.
If I were to deliver the exact same sales video to both
groups- which traffic source do you think would convert
the best?
(c) Matt Lloyd,
www.mobe.com
