Page 27 - iNET magazine.June.2021
P. 27

A Street Smarts



                                                        Marketing



                                                        Survival Guide For

                                                        Entrepreneurs








                                                                     by Ira Rosen





                s entrepreneurs, it’s easy to let the day get      10 a week, and 40 a month. It’s a numbers game
                away from us. Over the years, I have found         now more than ever. This will be the 1 thing that
         Asome strategies that can help anyone get                 will get you through all of this chaos. 2- 10- 40, is
        control of their day.                                      my favorite success hack. I have trained thousands
                                                                   of entrepreneurs to use this strategy with insane

        1.  Create a daily routine with rituals that give you a    results. It is time tested and bulletproof.
            semblance of being grounded and in control.        7.  Exercise to relieve stress and anxiety. Fitness is a

        2.  Block off your calendar now with money making          natural mood enhancer. This has been an intricate
            opportunities. Eliminate ALL non-revenue               part of my success over the last 50 years. In order
            activities during the day including Facebook,          to do great, you’ve got to feel great.
            Netflix, and long drawn out conversations about    8.  Listen to something inspirational 7 days a week.
            how bad things are. Beware of time vampires, they      You will become more confident than yesterday.
            will suck your valuable time and energy.               And, people love to buy from confident people.

        3.  Find that box of business cards you’ve been            Tony Robbins is one of my favorites. His videos are
            storing and reconnect with all of them on LinkedIn     free and online!
            and ask how they are doing.                        9.  How many prospects do you need to talk to make
        4.  It’s a new game with new rules and right now it’s      a sale? Know your numbers, what is your closing
            all about adaptability.  It’s time to hit the reset    average?
            button and rethink everything. Quickly make a well
            thought out plan then execute.                     Once you have control of your day, you need to focus
        5.  Start an aggressive referral program with          on creating long-term results.
            incentives. Did you know that only 3% of people
            ask for referrals? And, according to Nielson, 84%
            of people trust recommendations from people        One of my favorite hacks for success is
            they know, making them the most influential form   PDF:
            of advertising. Reach out to your community and
            offer them something of value.
                                                               Persistence - He who has persistence always wins.
        6.  Make it a goal to talk to at least 2 prospects daily,   According to a study done at Harvard, this is the #1


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